Shaking Up The SUV Market: The Maserati Grecale
The Maserati Grecale, the Italian luxury automaker’s latest offering, has arrived in New Zealand, and it’s set to redefine the luxury SUV segment here. The lineup boasts an extensive range of engine options, including conventional internal combustion engines, hybrids, and an upcoming fully electric model on the way.
At launch, New Zealand customers can choose from three Grecale versions: GT, Modena, and Trofeo, each offering unique features and performance capabilities. Additionally, there is a limited-edition PrimaSerie Launch Edition with exclusive content. The Grecale Folgore will introduce Maserati’s 100% electric line, making a bold statement in the luxury SUV segment.
Developed at the Maserati Innovation Lab in Modena, Italy, and produced at the Cassino plant, the Grecale showcases Maserati’s commitment to exceptional design and craftsmanship. The exterior incorporates Maserati’s new visual symbol, featuring a low and imposing grille, fluid body lines, and carbon fibre accents.
The Grecale’s interior is equally impressive, boasting best-in-class features such as ample interior space, driveability, handling, acceleration, top speed, sound quality, and the extensive use of fine materials like wood, carbon fibre, and leather. Maserati’s attention to detail is evident in every aspect of the cabin, from the digital Maserati clock face to the multiple touch-based displays and the state-of-the-art Maserati Intelligent Assistant (MIA) multimedia system.
Of course, New Zealand’s unique terrains and driving conditions demand a vehicle that can adapt and perform in various situations. The Grecale delivers on this front, offering an exceptional driving experience through its innovative Maserati Vehicle Dynamic Control Module (VDCM) system. This system provides 360° control over the vehicle and allows drivers to choose from various drive modes, including COMFORT, GT, SPORT, CORSA (Trofeo only), and OFF-ROAD. This adaptability ensures that the Grecale can tackle New Zealand’s city streets, winding country roads, and rugged off-road trails with ease and confidence.
The Grecale is also packed with state-of-the-art technology designed to enhance the driving experience for both the driver and passengers. The Maserati Intelligent Assistant (MIA) multimedia system and Maserati Connect offer seamless integration with smartphones and other devices, ensuring that drivers are always connected and informed.
The cabin features multiple touch-based displays, including a large 12.3-inch central screen, an 8.8-inch display for extra controls, and a third screen for rear-seat passengers. This extensive use of technology provides easy access to vehicle settings, navigation, entertainment, and communication options.
The Grecale’s arrival in New Zealand marks an exciting new chapter for Maserati and the luxury automotive industry as a whole, offering discerning Kiwi drivers a unique blend of Italian style, performance and usability.
