M2 magazine presents
HOW THE BEST ARE SUCCEEDING
M2 Magazine – Feb 2025
The Green Wave: The New Zealand Company Leading the Surfboard Sustainability Shift
Most serious surfers will tell you that Surfing is more than a sport; it’s a way of life. A way of life that transcends singular human achievement and skill into a symbiotic dance with nature, […]
2024 Aston Martin Vantage V8
The Aston Martin Vantage V8 is an event. More than virtually any other car I have driven. Aside from its staggeringly gorgeous looks, the trim and finish puts it among an exclusive set of cars […]
15 Space Missions Pushing Humanity Forward In 2025
Humanity has come a long way from our first starry night musings about the nature of the cosmos and what it all means. Things really kicked off, albeit humbly in 1926, when Robert Goddard lit […]
Time Pieces
A High Five To The F.P. Journe FFC Calibre 1300.3
Akin to a tour de force of contemporary horology, the F.P. Journe FFC Calibre 1300.3 stands out in the bustling world of luxury timepieces, not just for its artistic brilliance, but also for its innovative […]
Piaget Is the King Of Thin
When you’re looking at gearing up with a new timepiece, you want to consider every aspect and dimension. The sophistication it exudes, the features it delivers, the story it tells about its wearer, and more […]
The Magical Journey of F.P.Journe
While a couple of decades in watchmaking years is very, very young, F.P.Journe has wasted no time in cementing its position as one of the world’s finest watch brands through the wrangling of special materials, […]
M2 AI Summit
The Talent Needed Fill The AI Skill Gap
Anna Mowbray, co-founder of Zuru and current CEO and founder of the job marketplace startup ZEIL has gone from being at the top of a sector to a startup. When asked why she didn’t choose […]
AI: How to Get Started Now
At the M2 AI Summit, Asa Cox, the founder and CEO of Arcanum, delivered a keynote that cut through the hype and laid out a pragmatic roadmap for business leaders eager to harness the power […]
Three years of AI Madness and What it Means for Business
David McDonald, co-founder and CEO of Being AI, took the stage at the M2 AI Summit, with a clear message: AI is not just another tool; it’s the linchpin of the next industrial revolution. “Three […]
Cars
Happy Birthday Bentley-Style
Choosing a birthday present for someone you care about can be tough, especially when they turn a decently round number. Spare a thought then for Bentley then when Brussel’s Motorshow turned 100 this year. Just […]
Off-Road With The Lamborghini Huracán Sterrato
The creative team behind the video promo for the 2023 Lamborghini have been really getting into dirt. In fact according to the very deep voice over “dust is gold, dirt is for the bold”. This […]
Maserati Is Going Track Side
This year The House of the Trident revealed the Maserati GT2 at the legendary 24 Hours of Spa in Belgium. This marks the return of Maserati to GT competitions, after previously carving a name for […]
Fashion
Backgammon: Back In Style
The history of backgammon goes back 5000 years and it’s had some low points along the way, including being banned by the Catholic Church in the middle ages. But it came back and had a […]
R.M. WIlliams Wants to give you summer
R.M. Williams is bringing the summer apparel in style with a new range of warm weather footwear, lightweight apparel and adventure-ready accessories. Pick up some linen shirts in warm vintage colours perfect for lounging or […]
The Director’s Cut
French fashion house Saint Laurent is known for its bold and iconic marketing campaigns, and its latest for the spring/summer 2023 men’s collection is no exception. The brand has enlisted four highly acclaimed film directors […]
VIP
Exclusive, Luxurious, and Just For You. Sponsored by Champagne Bollinger.
The Search for the Perfect Partner
2014 was a mixed year weather-wise in Champagne. A rainy autumn and winter gave way to two parched, sunny months, of which June was the sunniest in 50 years. But the summer was also unseasonably […]
Versace For the Winners Circle
The best way to earn yourself a little prestige is by associating yourself with success, with winners, maybe a little dash of fame and beauty can’t hurt either. Versace had the Oscars this year on […]
Super Cars: One is Never Enough
Photography by Jake Hoare Supercars are fantastic incredible machines, but what if you can’t choose? Various manufacturers have subscription services. Choose a car from their brand stable based on your mood. This works great if […]
Drink
The Coleraine ’21 from Te Mata Estate: The One
Hawke’s Bay, New Zealand is known for producing some of the world’s finest red wines, but since 1982, Te Mata’s Coleraine range has carved out it’s own benchmark and year on year it keeps getting […]
The Maverick Who Launched Single Malt Whisky To The World
While single malt whisky might generally be considered to be the bee’s knees (technically speaking) compared to blended, the category has only really been around since the early 1960s. Prior to this, Scotland’s commercial whisky […]
Remy Martin Louis XIII: A Cognac Fit for Royalty
Remy Martin Louis XIII is one of the world’s most famous and sought-after cognacs due to its rich history and exceptional flavour profile. And the Remy Martin Louis XIII 3L Jeroboam takes that and makes […]
Success
The Whitening Co. Is Helping You ‘Smile With Confidence’
You may have recently seen the influx of social media users flashing their sparkly smile, crediting their pearlers to a recent at-home teeth whiten. The trend of at-home teeth whitening has grown significantly in the […]
The Structure of Success
Chef, restaurateur, entrepreneur, father and new Samsung ambassador, Josh Emett, has achieved a lot in his life already, but by the way that he maximises his time, we can be sure that there is more […]
The Five Lessons That Grew Pure SEO Into New Zealand’s Most Successful Digital Marketing Agency
My British wife and I had no friends or family to support us when we first landed on New Zealand shores in 2009. Those first months were full of challenges. I had taken a punt […]
Man Made
How to Get Started Racing With the OK Cup
Fast cars and race cars are everywhere, yet motorsport can seem remote – even elite to enter. Thankfully it doesn’t have to be that way. The OK Cup in New Zealand is a highly accessible […]
Save The Earth With A Superyacht
Designed by world-renowned Spanish design and architecture company, Iddes Yacht, this supervessel is a new addition to that beautiful green energy we all know and love. Though the idea of owning a superyacht comes with […]
Ghost Yachts Latest Marvel
With Covid lockdown’s being a constant reminder for us to stay inside, keep our distance and maintain our mental health by seeing the silver-linings, any warm-blooded person would much rather spend their days following all […]
The Collection
A Collection of the Best. Sponsored by Yalumba.
Discovering The Heart of Wine Utopia
If you ever find yourself in Adelaide, consider taking the 56km drive northeast of the city to visit Barossa Valley. Nestled here you will find a veritable utopia of 13,000 hectares of vineyards occupying what […]
Three Most Underrated Tourist Gems In The World
It’s been two years since I’ve seriously considered traveling to anything further from my house than the local supermarket, let alone flying to another country. But as the world collectively decides that it’s bored of […]
5 Private Islands That Cost Less Than a House In Auckland
New Zealand’s property market is insane. In one study, Auckland was found to be the fourth most unaffordable city to buy a home in, with the median priced home being ten times the median income. […]
Innovation
Shape Up And Ship Out
Coming up in March this year, BBT will be 8 years old. Crazy to think we are closing in on a decade in business. It feels like yesterday we started tapping away on a couple […]
Formula One to Finance: A Journey in Market Mechanics
Paul Morris, a portfolio manager at Milford Asset Management, took an unconventional path into finance. After completing an aeronautical engineering degree, as a potential gateway into Formula One design, he has ended up managing multi-asset […]
Learn without limits. Sponsored by ACG.
Disappeared Into The Void
Built almost 4,500 years ago during the Fourth Dynasty of the Old Kingdom of Egypt, the Great Pyramid of Giza is possibly the most well-known man-made structure in the world. Consisting of an estimated 2.3 […]
12 Startups Changing The Game
New Zealand has a ton of exciting startups and entrepreneurs shaking up their respective industries. Some are at the bleeding edge of tech and organic materials, while others are juicing other businesses with their B2B […]
Jamie Beaton On Compounding Success
Since its genesis in 2013, Crimson Education has gone big, really big. It is the world’s leading US/UK university admissions consulting company, it operates in 20 locations, supports students from 35 countries, reaches millions of […]
The best the world can offer. Sponsored by Waitiri Creek Wines.
Spotlighting Four Of The Finest Restaurants In The Otago Region
When it comes to the culinary arts, Otago is most synonymous with its vast collection of vineyards, which produce some of not just the nation’s, but the world’s most celebrated wines. But we all know […]
Waitiri Creek: Time To Check Out A Classic From The Library
If you are like me, a ‘library’ is a place where you cooled your heels after school until your parent(s) had finished work and could come and pick you up. I remember the library I […]
Camper road trip – Have time, will travel
I’ve got nothing booked this weekend and it’s been a long time since I’ve been to the South Island of New Zealand. Nothing like a spot of last minute travel! I’ve always fancied a motorhome […]
M2 magazine presents
HOW THE BEST ARE USING AI TO SUCCEED