M2 magazine presents
HOW THE BEST ARE SUCCEEDING
30 April 2025, Auckland
6 August 2025, Sydney
M2 Magazine – Nov 2024
WWII German Air Raid Bunkers Are Classy Hotels Now
Living In New Zealand means some of the only times we come into contact with the concrete paranoia of WWII is looking at the old pillboxes dotting our ports. Europe still lives with these reminders […]
The Maserati GranTurismo Is A Tour De Force
When someone calls and says, “Would you like to drive the new Maserati GT,” there’s only one answer. So without any hesitation, I locked in a date. There are a lot of cars badged ‘GT’, […]
The 2024 Corvette Stingray, Updating a Classic
I’m seated in an electric blue Corvette Stingray with a huge smile on my face, I haven’t been this excited to drive a car in months. First appearing on race tracks in the ’50s and […]
Luxury Performance
Elegance, style, sportiness, and performance with a long and glorious heritage. Sponsored by Maserati
Blair Tuke “SailGP Is Going To Be Bigger Than America’s Cup”
We got to sit down with Blair Tuke who, along with Peter Burling, owns the Black Foils SailGP Team. They’re Back in Auckland just six days after taking the first race weekend in Dubai doing […]
The Sophisticated Supercar SUV
The 2024 Maserati Grecale Trofeo puts you in a different world of luxury, but more importantly, sophistication, elegance and refinement. Luxury is something that you can buy – sophistication is not. Luxury can come at […]
The Maserati MC 20
Maserati describes the MC20 as a super sports car and they are right. Yet somehow that phrase fails to capture the sheer beauty of this beast. People stop in their tracks, mouths hanging open wanting […]
M2 AI Summit
AI: How to Get Started Now
At the M2 AI Summit, Asa Cox, the founder and CEO of Arcanum, delivered a keynote that cut through the hype and laid out a pragmatic roadmap for business leaders eager to harness the power […]
How AI Is Impacting The Health & Safety Future
Bede Cammock-Elliott, founder of seeo.ai and seedigital Limited, used his keynote to showcase how AI is revolutionising risk management, real-time monitoring, and training in various sectors. Cammock-Elliott, whose company protects $5.5 billion worth of assets […]
AI & Cybersecurity – What You Need to Know
Mantel Group’s Adam Durbin and Natalie Rouse tackled the intricate relationship between AI and cybersecurity, blending reality checks with strategic insights. Durbin, the CTO of Mantel Group, kicked off the keynote with a call to […]
Top Shelf
Sponsored by The Macallan.
New Year, New Whisky: The Macallan’s A Night On Earth In Scotland
A Night On Earth In Scotland is a new and limited edition expression from The Macallan; a celebration of the Scottish tradition of Hogmanay, marking the end of one year and the start of another. […]
Whisky: Celebrate A New Year With an Even Better One
I’m giving away my age a little with this admission but 2008 was a pretty great year for me personally. It was a formative year of getting away from home for the first time, seeing […]
A Night on Earth in Jerez
In the south of Spain, there’s a small town called Jerez de la Frontera. If you’ve heard of it, chances are you’re already picturing sherry, flamenco, and a way of life that feels like it’s […]
Explore the world of the lavish and luxurious. Sponsored by Rolls-Royce.
Eat Your Heart Out Zeus
In ode to the annals of Greek mythology, where Daedalus crafted his intricate maze, Rolls-Royce engineers have woven their own complex masterpiece, the Arcadia Droptail. This chariot, not of the sun but of the roads, […]
A Gem on Wheels
Enter the Rolls-Royce Amethyst Droptail, a car that makes a statement louder than a rock star’s wardrobe and yet, somehow, more refined. This isn’t just a car; it’s a rolling piece of art, commissioned by […]
The Man Shaping Future Of One Of The World’s Oldest Luxury Brands
Rolls-Royce Motor Cars are in part famous because of what is hidden away underneath their car’s famous handcrafted exteriors; powerful, uncompromising internal combustion engines with a V12 being the common choice. But Rolls-Royce Motor Cars […]
VIP
Exclusive, Luxurious, and Just For You. Sponsored by Champagne Bollinger.
Versace For the Winners Circle
The best way to earn yourself a little prestige is by associating yourself with success, with winners, maybe a little dash of fame and beauty can’t hurt either. Versace had the Oscars this year on […]
Mastering Time – Laureato’s Graduating Class
There’s a certain temporal layering at play in the world of watches. Of course, it’s all about the passage of time and the slow unwind of the future but it’s also about respect and a […]
Watches & Wonders 2024: Rolex
Rolex Perpetual 1908 Rolex are whisking us back to a simpler time with their Perpetual 1908. Encased in gleaming 950 platinum it features an ice-blue dial that intricately weaves a guilloché rice-grain motif. Underneath this […]
Driving Pleasure
Unleashing the New BMW X7
The BMW X7 has arrived at Auckland City BMW and East Auckland BMW, and it is the latest and most imposing addition to BMW’s lineup. But it’s not just big on being big, it’s also […]
The 2022 BMW iX 40 Sport: A Sleek and Sustainable SUV for the Future
The BMW iX range has taken the world by storm with its futuristic design, cutting-edge technology, and eco-friendly performance. One of the latest additions to this groundbreaking lineup is the 2022 BMW iX 40 Sport, […]
100% Green, 100% Cool. The BMW i4 M50
Made from 100% green energy, the BMW i4 M50 is a fully electric Gran Coupé from BMW that combines the innovative power of BMW M with the planet consciousness of BMW i. It has two […]
Innovation
Inspiring Kiwi Companies. Sponsored by Booster
NVIDIA Is Using This NZ Startup to Put a Face To AI
Recently we made a big deal out of the total market dominance NVIDIA has fallen into in the AI space for it’s GPU capabilities. They aren’t stopping there though. They’re also developing software called NVIDIA […]
Building a Transpacific Bridge with New Ground
Steven Fernandez, the newly appointed creative director at US marketing consultancy New Ground, is not your typical entrepreneur. Splitting his time between New York and Los Angeles, Steven has built a career on the power of […]
This NZ Startup Is Herding Cows With Apps
Farmers are up against the wall when it comes to numbers. Cold early mornings mustering. Fuel burned on quads moving stock. Staff retention and burnout. Finally the looming specter of keeping as green a business […]
Entertainment
Sponsored by Pioneer DJ.
Pioneering The Euphoric
Pioneer has gone out of it’s way to develop a DJ mixer that makes you feel one with the music. It’s been carefully crafted inside and out to give flawless performance. The same can’t be […]
New to DJing? Start here!
Ever watched a DJ at a party and wished you could do that? Well, Pioneer DJ have brought out the perfect controller to get you started, even if you’re a complete beginner. The all-new DDJ-FLX4 […]
Broods: One Way Ticket to Space Island
Music certainly has that magic way of pin-pointing moments in life. When Gorillaz’ ‘Feel Good Inc.’ pops up on Spotify, I get taken back to age 12—the first smooch I had with a girl. ‘Summer […]
The Collection
A Collection of the Best. Sponsored by Yalumba.
These Are the Best Euro Cities For Luxury Living, The First Is No Surprise
Recently, we covered off on the best cities in the world for living in, but it was quite family friendly. It was safe. It may as well have been called “The Best Places with access […]
Elevate Your Gifting Game
You arrive at the festive gathering, clutching a sleek Montblanc box. Whispers of envy ripple through the room as you unveil the treasure, its unabashedly opulent design leaving everyone speechless. In that moment, you’ve […]
Why a Traditional Long Corporate Wine Lunch Is In Order
Okay, so you’ve had plenty of meetings with your clients – and they’ve gone well. You’ve promised them this and/or that – then delivered (hopefully over-delivered!) You’ve talked often and have a good rapport, i.e.; […]
Get Savvy
Unlock your financial potential. Sponsored by Booster Savvy.
In Business Good is not Good Enough
In the hospitality industry, whether it be in a café, bar, or restaurant, the drive to achieve better is a foundation of successful. The terms “good,” “very good,” and “exceptional” are frequently used to categorize […]
Using What You Already Have To Make Your Business Amazing.
Business owners must leverage their natural strengths to make their business a success. Recently, I gave that advice to an owner we were working with only to be told that her two strengths were humour […]
From Problems to Power: Conquer Challenges Like a Boss
Leaders, are you time short? If so then listen up! Time is the ultimate non-renewable resource, so why do we fritter it away so freely? Your time, energy and focus are precious, but are you […]
Best Kept Secrets
Sharing the secrets of the most exclusive experiences. Sponsored by Spy Valley.
Burning to See Rome in the Classiest Eurotrip
Brands are constantly attaching themselves to events, activities, and people in an attempt to have some of that credibility rub off on them. Brand alignment, have you ever heard anything so soulless? But when […]
The Villains That Define Us
Without Villains Bond is just a guy who picks up women at hotel bars for one night stands. Without villains the women wouldn’t end up inexplicably dead a day or two later to send him […]
A Kiwi/Mexican Summer Soiree
Ah! We’ve finally reached Summer which also – hopefully! – means plenty of hot, sunny weather to come too. It also means it is time to bust out the summer entertaining dinners for all the […]
Learn without limits. Sponsored by ACG.
12 Startups Changing The Game
New Zealand has a ton of exciting startups and entrepreneurs shaking up their respective industries. Some are at the bleeding edge of tech and organic materials, while others are juicing other businesses with their B2B […]
What Motivated Billionaires to Become Entrepreneurs
What makes billionaires tick? It seems like such a simple question but everyone has drivers making them do what they do. Some are motivated purely by numbers and money going up, others are passionate about […]
Jamie Beaton On Compounding Success
Since its genesis in 2013, Crimson Education has gone big, really big. It is the world’s leading US/UK university admissions consulting company, it operates in 20 locations, supports students from 35 countries, reaches millions of […]
Learning to invest from the best. Sponsored by Safari Group.
7 Reasons to Buy off the Plans in 2023
The property market has changed a lot for investors over the last few years and while some things have become a lot harder with old properties, there are more and more reasons to go brand […]
Words New Entrepreneurs Need to Hear
“The most dangerous leadership myth is that leaders are born – that there is a genetic factor to leadership. That’s nonsense; in fact, the opposite is true: Leaders are made rather than born.” – Warren […]
12 Kiwi Startups that are Supercharging into the Future
New Zealand entrepreneurs, inventors and developers are doing incredible things right here right now. We have an incredible startup culture here, New Zealand is packed to the eyeballs with small teams doing awesome stuff. Unfortunately […]
The best the world can offer. Sponsored by Waitiri Creek Wines.
The Science, Tradition and Art of Winemaking
Creating an award winning product that goes out to the world is hard enough when you can control all of the elements, but winemaking is a world full of variables. Waitiri Creek Winemaker, Pip Battley […]
Here’s Everything To Do To Make The Most Of Your Next Queenstown Visit
Queenstown remains one of the country’s most beloved domestic holiday spots and is great to visit any time of year. If you’re making the journey down to the southern paradise in the near future, here’s […]
Behind the Scenes of a Winemaker
Most people who enjoy kicking back with a glass of pinot on the deck on a sunny afternoon with good company and tasty snacks on hand will rarely wonder what it took to make that […]
M2 magazine presents
HOW THE BEST ARE USING AI TO SUCCEED
30 April 2025, Auckland
6 August 2025, Sydney