In a time where technology is rapidly advancing, what it looks like one day can be vastly different to the next. Never have we had such a rapid growth in this area – what once would have taken hundreds of years to develop can now happen in a matter of a months or years. This […]
Data is a powerful tool for companies, but it’s important to be aware of the privacy issues surrounding the collection and use of personal data. In light of the recent Facebook privacy breaches, where third party apps collected data from up to 87 million users, people are more aware than ever of how their data […]
In a time where everything moves rapidly and is constantly evolving, it can be easy to lose track of what’s happening in the day to day of your company. It’s important to know what’s going on within your team, your customers and your industry so you’re aware of the state of the business both internally […]
When investing in your customers it’s important to have an engagement strategy that is specific to a variety of different groups. Different customers require different strategies – and some require more investment than others. When conducting your plans, it’s important to ensure that you’re talking to the right customer in the right way and making […]
Social media is a valuable tool to communicate with your customers in a two-way conversation that encourages their engagement around your brand and product. It’s key to make sure you are creating the right content and conversation to help tell your brand story and connect with people in a way that is genuine. We use […]
Happy workers are productive workers. A motivated, passionate group of employees are going to work hard and help your business grow. Maximising revenue and increasing productivity will help your bottom line, but to get there, it is key to make your staff feel valued. Here are five ways great leaders motivate their team. Find the […]
This year has been a turbulent one for New Zealand. Not just for businesses, but for people in general, with the roller-coaster of the election which fuelled uncertainty and one of the wettest winters. In real estate, uncertainty and weather always has an impact (visitors to open homes drop significantly when there’s wet and/or windy […]
Selling your home is likely to be one of the biggest financial decisions you’ll make. Once you’ve made the decision to sell, one of the first steps to ensuring you get the best price for your home is engaging a real estate agent that knows your area and the type of house you are selling. […]
A crucial process your business can go through is creating a set of values. I believe having a well thought out set of values is just as important as a business strategy. But putting them down on paper and ticking them off the list is not enough – you and your team must live and […]
A crucial process your business can go through is creating a set of values. I believe having a well thought out set of values is just as important as a business strategy. But putting them down on paper and ticking them off the list is not enough – you and your team must live and […]
“Property is such a key part of our lifestyle which keeps driving the market. So my advice is if you can raise the funds, if you can get the mortgage, and if that’s what you want to do for your future and your family, then buying a property is still a great option.” From biting […]
I believe that passion underpins success in business. You can have the best product or service in the market, but without a passionate team of individuals driving its success, things are likely to flop. You can’t teach passion. You can’t teach people to care. As a boss or entrepreneur, it’s easy to jump out of […]
Increasingly, company leaders are looking to data to inform and guide business decisions. These cold hard facts, when leveraged accurately, help us improve the bottom line while introducing products and features our customers actually want. But just collecting data doesn’t necessarily add value to a business. You must understand what data you are gathering, how...
M2 Coach Podcast – 3 Ways to Communicate More Effectively With Your Customer COMMUNICATE WITH INDIVIDUALS Like so many areas of business in 2017, your communications plan should be informed by data. In the age of social media, your customers want to be treated like individuals – and harnessing the power of data allows you...
