Pictures In Review
The Siena Awards Photo Festival 2025 concluded with a glimpse of what’s happening in the world. From the beautiful to the mundane people’s stories were unspooling in front of people’s lenses all over the world. […]
Diesel Disruption
Glenn Martens has never been one for subtle entrances. For Diesel’s latest campaign, titled “The Houseguests,” the Belgian creative director has effectively hijacked the high-fashion narrative, replacing the sterile aesthetic of modern luxury with a […]
M2 February 2026 Issue Editor’s Letter
Okay, as of going to print, we are full steam ahead into the new year, and there is no shortage of global and local political and economic intrigue. Europe/US relations, Iran, Venezuela, Ukraine and so […]
Time Pieces
Life Under The Arctic
The Rolex Perpetual Planet Initiative, through its partnership with Under The Pole expeditions, has made a groundbreaking discovery of a marine animal forest in the Arctic. Under The Pole’s expert divers, co-founders Ghislain Bardout and […]
An Artistic Dialogue Analogue
Bulgari has teamed up with Laurent Grasso to create a new expression of the Octo Finissimo dubbed the BVLGARI OCTO FINISSIMO x LAURENT GRASSO. This limited edition piece “speaks of time not as a measurement […]
Collective Forces
Armin Strom and Collective Horology have joined forces to create a unique version of the Gravity Equal Force watch, the P.03., a nod to the magic and adventure of technical outdoor exploration. While Silicon Valley […]
M2 AI Summit
Improving Health & Safety with AI to Compliment Existing Programmes, People and Teams
Bede Cammock-Elliott, Founder, seeo.ai & seedigital Since 2003, seedigital has become a world-leading interactive remote video monitoring company, protecting over $5.5 billion worth of assets for some of New Zealand’s most iconic brands and organisations […]
How To Increase Productivity With AI & Machine Learning
Paul Roseman, the General Manager of Strategic Development at ProCare, took the stage to share his three-decade-long journey of driving innovation within the healthcare sector. In a fireside chat, Paul shed light on how AI […]
AI & Cybersecurity – What You Need to Know
Simon Jordon, cybersecurity consultant at Resilient IT, gave the audience a mild panic attack with his talk on how AI is accelerating both the sophistication and scale of cyber threats. He described a shift in […]
Sheer Driving Pleasure
BMW M4 Competition on the Victorian Backroads
BMW loaned writer and explorer Tim Warren an M4 competition to explore rural Victoria in Australia. Exciting plans mean a 5:45am Monday morning Airport trip. Auckland to Melbourne is a route I’ve taken more than […]
This Limited Edition BMW Shattered My Expectations
From the moment you push the red start stop button you know you are in for a treat. I’ve driven a limited edition M3 (E92 4L V8 DCT) so I had high expectations. My expectations […]
BMW i4: A New Platform for A New Future
There’s been a lot of anticipation for BMW’s new all-electric Gran Coupe, the i4, but it’s now here and available at Auckland City BMW and East Auckland BMW. This new addition to BMW’s lineup is […]
Cars
2025 G63 G Wagen – More Than a Letter
The G wagen is beautiful brick, barely changed in appearance since 1979. Scarcely a more iconic vehicle on the planet, it’s now a cultural icon, the ultimate gangster whip, while gracing the pages of luxury […]
McLaren’s Hall of Wonder
Visiting McLaren headquarters represents a special opportunity. It is closed to the general public so access requires time and connections. Security guards monitor the entrance and expect the arrival of scheduled visitors. A map guides […]
A Glorious Drive – The 2025 Bentley Continental GT Speed
Let’s get the obvious out of the way, this is an extremely pleasant place to be. The car welcomes you like a prince into unlimited luxury. Understatement is the name of the game here, it’s […]
Fashion
How to Rock a Cane Like Keith David
Keith David doesn’t just carry a cane; he owns it. The man, whose voice and fashionable gravitas is as legendary as his roles in The Thing and Platoon, turns a humble accessory once relegated to […]
Let’s Talk About The Prada Fall Winter 2023 Collection
Prada has taken the modern sensibilities of reduction and simplicity and crashed them right up against exaggeration, comfort and intimacy in this new collection by Miuccia Prada and Raf Simons. With Raf Simons closing up […]
Michael B. Jordan: Calvins or Nothing
Michael B. Jordan has taken Hollywood by storm in recent years, earning himself the title of one of the hottest stars in the industry. With his undeniable talent, and powerful on-screen presence, it’s no surprise […]
VIP
Exclusive, Luxurious, and Just For You. Sponsored by Champagne Bollinger.
Versace For the Winners Circle
The best way to earn yourself a little prestige is by associating yourself with success, with winners, maybe a little dash of fame and beauty can’t hurt either. Versace had the Oscars this year on […]
Icedriving The Ferrari 12Cilindri V12
Driving a 12-cylinder, 830-horsepower Ferrari is good on any day, but testing it on the Southern Hemisphere Proving Grounds on ice has to rate as one of the top vehicle experiences possible. With a massively […]
Watches & Wonders 2024: Rolex
Rolex Perpetual 1908 Rolex are whisking us back to a simpler time with their Perpetual 1908. Encased in gleaming 950 platinum it features an ice-blue dial that intricately weaves a guilloché rice-grain motif. Underneath this […]
Drink
Fine Whisky To Experience In Every Sense
As a kid; whenever I heard the word ‘scenario’ I could taste baked beans like I’d just put a forkful in my mouth. Plus, whenever I saw a car painted in any shiny metallic colour […]
The Caley and the Art of Balance
Yalumba’s The Caley is a wine with serious pedigree. It’s a blend of Coonawarra Cabernet Sauvignon and Barossa Shiraz that somehow manages to be both luxurious and approachable. Yalumba has been in the game since […]
Whisky: Celebrate A New Year With an Even Better One
I’m giving away my age a little with this admission but 2008 was a pretty great year for me personally. It was a formative year of getting away from home for the first time, seeing […]
Success
Thriving Through Change: The Non-Negotiables of Hospitality Business Success in 2025
In an industry as dynamic and unforgiving as hospitality, complacency is the quickest path to failure. The landscape has been constantly shifting and isn’t expected to change in the coming year—we are still in an […]
The Five Lessons That Grew Pure SEO Into New Zealand’s Most Successful Digital Marketing Agency
My British wife and I had no friends or family to support us when we first landed on New Zealand shores in 2009. Those first months were full of challenges. I had taken a punt […]
Life After Retiring Early
The question came from my friend Sam, who’s just quit his job. Together, Sam and I co-founded two businesses. The first, a user research consultancy, was sold to PwC in 2014. The second, a SaaS […]
Man Made
This Is The largest Capacity Production Motorcycle Ever Made
Photos By Jake Hoare Wow. The Triumph Rocket 3, at two and a half liters, that’s right: 2500cc, is the largest capacity production motorcycle ever made. Everywhere you go, people stare at it, cross the […]
The Everest Of Sailing
It’s considered one of the toughest ocean races in the world and The Rolex Sydney Hobart Yacht Race is an annual event that has captivated sailors and spectators alike since its inception in 1945. Located […]
The Evolution Of The Jet Ski
If you have been busy working towards that billionaire’s superyacht but just lack the billionaire bit, Brooklyn-based Tarform has just the sleek oceangoing ticket for you. While the mega yacht stays pinned to the vision […]
Innovation
The Golden Moments of Mohi
Creating a work of art, for anyone, is a big deal. It takes time (lots of it), passion, drive, and commitment. For any artist, the language is their driving force. Many paths and tracks are […]
I Spy the Secret to Making Great Wine
‘I see the western wheat fields dry out – sometimes.’ ‘The Pink Oboe floats downriver pleasantly.’ Confused? You’re supposed to be! Covert agents are given clandestine phrases and counter phrases to utter when meeting other […]
A Glimpse of An Everyday Future
Okay, so how’s your experimentation with electric vehicles going? Ah, so you’re still driving a hybrid huh? Well, you and many others it’s fair to say as hybrid sales have been up big time over […]
M2 magazine presents
HOW THE BEST ARE USING AI TO SUCCEED