Richard is an active entrepreneur, investor and mentor. In 2009 Richard immigrated to New Zealand and started his company Pure SEO. Pure has grown to become New Zealand’s largest and most awarded specialist SEO agency. Amongst other awards, Pure SEO have been named in the Deloitte Asia Pacific Tech Fast 500 for the past 5 years, the AUT Excellence in Business Support Awards. They were also the only New Zealand agency to win the Google Engage All Stars competition.