M2 magazine presents
HOW THE BEST ARE SUCCEEDING
Apple At 50: Eight Technology Leaps That Changed Our World
In the early 1970s, the idea of an ordinary person owning a computer sounded absurd. Computers back then were more like aircraft carriers or nuclear power plants than household appliances – vast machines housed in […]
Deck the Gyllenhaals
BVLGARI has snaffled up BAFTA Award-winning actor and Academy Award nominee Jake Gyllenhaal as its new Global Brand Ambassador. “Jake represents a contemporary form of excellence rooted in integrity, empathy and authenticity,” says Laura Burdese, […]
Cadillac – F1’s Newest team
Cadillac is the newest team to join Formula One, making 11 teams and 22 cars on the grid. F1 is a very sophisticated operation these days, an elite franchise with restricted entry. How the most […]
Time Pieces
Keeping Time With The F1
F1 is at the very cutting edge of motorsport and technology. Only the very best survive, and on their wrists is a Tudor. Tudor’s Black Bay Ceramic is getting a team exclusive version for the […]
Designed For Those Who Live Fast – TAG Heuer Monaco Split-Seconds Chronograph I F1
Tag Heuer’s booth at Watches and Wonders was completely married to motorsport with two F1 cars decorating the booth. Their attachment to the sport goes almost all the way back to the debut of the […]
Inside Watches and Wonders 2025
An event Started for a small cadre of watch enthusiasts has been slowly growing it’s numbers year over year. Over 55,000 attendees flowed through the doors in Geneva in early April for the annual Watches […]
M2 AI Summit
From Grassroots to Global: The Tauranga Tech Entrepreneur Giving NZ Inc a Seat at the AI Table
Tim Boyne didn’t grow up dreaming of IPOs and founder exits. He wasn’t raised in a house where startup valuations were casual conversation. Instead, he grew up in Tauranga, raised by a solo mother who, […]
How To Increase Productivity With AI & Machine Learning
Paul Roseman, the General Manager of Strategic Development at ProCare, took the stage to share his three-decade-long journey of driving innovation within the healthcare sector. In a fireside chat, Paul shed light on how AI […]
AI & Cybersecurity – What You Need to Know
Mantel Group’s Adam Durbin and Natalie Rouse tackled the intricate relationship between AI and cybersecurity, blending reality checks with strategic insights. Durbin, the CTO of Mantel Group, kicked off the keynote with a call to […]
Cars
The McLaren W1, It’s The One
The pinnacle of automotive performance is an ever moving target and with McLaren’s racing heritage, the challenge is fundamental to the brand. Following the legendary F1 and the paradigm-shifting hybrid P1, the company faced the […]
2025 Lotus Emira Turbo
Well, isn’t this a little treasure? Lotus is the ultimate sports car formula: small, light, fast and fun. “Lightness” was the catch-cry of Colin Chapman, founder of Lotus; it helped him win many Formula One […]
The Ferrari 812 GTS: Reimagining a Legend
Ah Ferrari. It’s almost the default brand that comes to mind when you hear the term ‘sports car’. That hasn’t happened by accident; it’s the product of 81 year track record in designing some of […]
Fashion
Burberry Offers Fresh Functionality
Burberry has introduced its Autumn-Winter 2022 Pre-Collection, designed by Chief Creative Officer, Riccardo Tisci. The collection delves into the outdoors. Signature outerwear is refreshed in new oversized silhouettes with reconstructed details – inspired by a […]
Outside Edge
Ermenegildo Zegna might be a luxury fashion brand that is renowned for its finely crafted suits and other clothing items. However, in its hometown of Trivero, Italy, the company is also known for its environmental […]
Let’s Talk About The Prada Fall Winter 2023 Collection
Prada has taken the modern sensibilities of reduction and simplicity and crashed them right up against exaggeration, comfort and intimacy in this new collection by Miuccia Prada and Raf Simons. With Raf Simons closing up […]
Drink
The Macallan Is Back: Your Two Cocktail Recipes for this Weekend
A change of seasons is upon us and it’s time to celebrate with a drop of The Macallan, care of Spey in north-east Scotland. If it’s your first time having a The Macallan the Double […]
Proof That If You’re Ever In Doubt – You Must Press On
Sometimes you just know in your gut that you’re right – even when it seems like everyone around you refuses to be a believer. As William Goldman wrote for Paul Newman in Butch Cassidy and […]
Cognac Couture: Kim Jones X Hennessy X.O
Hennessy X.O, the prestigious cognac brand, has teamed up with renowned designer Kim Jones for a collaboration that fuses the worlds of fashion and heritage. In a departure from its usual partnerships with artists, architects, […]
Success
The Whitening Co. Is Helping You ‘Smile With Confidence’
You may have recently seen the influx of social media users flashing their sparkly smile, crediting their pearlers to a recent at-home teeth whiten. The trend of at-home teeth whitening has grown significantly in the […]
Andrew Davis is Literally Driving Innovation
As Chief Strategic Officer and Vice President of Mobility, Lexus and Motorsport at Toyota New Zealand, Andrew Davis has been a key figure in Lexus’s rise as one of the country’s fastest-growing premium automotive brands. […]
The Structure of Success
Chef, restaurateur, entrepreneur, father and new Samsung ambassador, Josh Emett, has achieved a lot in his life already, but by the way that he maximises his time, we can be sure that there is more […]
Man Made
The X Factor
I’ve noticed recently a yearning to unplug and return to more atomised technology. My nephew rocks a dumbphone and a digital camera he found in an op shop for a few dollars, swinging the full […]
2025 Lotus Emira Turbo: The Speed of Lightness
Well, isn’t this a little treasure? Lotus is the ultimate sports car formula: small, light, fast and fun. “Lightness” was the catch-cry of Colin Chapman, founder of Lotus; it helped him win many Formula One […]
Level Up Your Superyacht Game
If you want your Superyacht to come packing some serious deck action, let us recommend 37.6 metre (123.3ft) The Azimut Grande 38 Trideck. Crafted by the renowned yacht designer Alberto Mancini, the yacht’s exterior design creates […]
Innovation
Fake it till you make it With OpenAI video
OpenAI are back at it, this time with a text to video model able to crank out highly realistic (or not depending on your preferences) videos that hold up under a casual glance. Watching closely […]
Elon Promised Me a Man in a Morph Suit & All I Got was a Dumb Robot
Last year some Twitter user called Elon Musk promised the world robots, a world first. He made this promise after a showcase featuring a dude in a morph suit dancing around showing the products potential. […]
Man Made & Nature, Things Worth Seeing
Grand Prismatic Spring, in Yellowstone National Park, United states The Grand Prismatic Spring in Yellowstone National Park is the largest hot spring in the US, and the third-largest in the world, after our very own […]
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M2 magazine presents
HOW THE BEST ARE USING AI TO SUCCEED