2026 RAV4 : A global benchmark
Toyota has maintained a position of leadership in the New Zealand market for an enviable 38 consecutive years. In 2025, the company achieved record sales of more than 34,000 vehicles. Across Corolla, RAV4 and Hilux, […]
Never Get Tyred Of It: It’s A Goodyear For Brixton
Bogan grunge is back and arguably never left if you grew up out west like I did. Thanks to a collaboration between Californian fashion label Brixton and Goodyear we can finally get some threads that […]
A Snap Shot
The Sony World Photography Awards have announced the 30 finalists and 65 shortlisted photographers for the 2026 Professional competition, and we’re privileged to share some of them here with you today. Across this year’s competitions, […]
Time Pieces
Best of Watches & Wonders 2026: PATEK PHILIPPE
Celestial Ref. 6105g-001 Patek Philippe has been mapping the sky in mechanical form since 1927, when the manufacture first produced an astronomical pocket watch displaying sunrise and sunset times for a private client. That piece, […]
A Perfect Shade Of Flamingo Blue: Tudor is bringing the Flair
Since the 1970s Tudor has developed a rich pedigree of motorsports watches, since the release of it’s very first Oysterdate. Offroad and underwater they also have their line of constantly iterated and improved professional divers’ […]
Best of Watches & Wonders 2026: Blancpain
Ref. 6654N VILLERET COMPLETE CALENDAR MOONPHASE The Villeret Complete Calendar Moonphase is where Blancpain makes its clearest argument for what the collection is actually about. This is not a watch that announces its complications; it […]
M2 AI Summit
Maintaining Competitiveness and Spotting New Opportunities
Dr Peter Catt, Chair and Director of Virtual Blue, presented a practical framework for how organisations can respond to uncertainty through applied AI and predictive modelling. Rather than focusing on hype or emerging technologies still […]
Improving Health & Safety with AI to Compliment Existing Programmes, People and Teams
Bede Cammock-Elliott, Founder, seeo.ai & seedigital Since 2003, seedigital has become a world-leading interactive remote video monitoring company, protecting over $5.5 billion worth of assets for some of New Zealand’s most iconic brands and organisations […]
The Dynamo6 Effect
When Igor Matich arrived in New Zealand as a 14-year-old immigrant from war-torn Croatia, he didn’t speak English, didn’t know anyone, and had no idea what the future held. But what he did have was […]
Sheer Driving Pleasure
Charge Your Drive with the BMW iX
Luxury, innovation and sustainability are hard things to achieve individually, let alone in balance. Somehow though the BMW iX does just that. This revolutionary electric SUV is now available at Auckland City BMW and East […]
Charge Your Drive with the BMW iX
Luxury, innovation and sustainability are hard things to achieve individually, let alone in balance. Somehow though the BMW iX does just that. This revolutionary electric SUV is now available at Auckland City BMW and East […]
BMW i4: A New Platform for A New Future
There’s been a lot of anticipation for BMW’s new all-electric Gran Coupe, the i4, but it’s now here and available at Auckland City BMW and East Auckland BMW. This new addition to BMW’s lineup is […]
Cars
Icedriving The Ferrari 12Cilindri V12
Driving a 12-cylinder, 830-horsepower Ferrari is good on any day, but testing it on the Southern Hemisphere Proving Grounds on ice has to rate as one of the top vehicle experiences possible. With a massively […]
The Grand Finale: Rolls-Royce Unveils the Black Badge Wraith Black Arrow
Rolls-Royce Motor Cars have unveiled the Black Badge Wraith Black Arrow, a limited edition of 12 cars worldwide, marking the end of the production of one of the most transformative models in the marque’s history. […]
The Big Goodbye
Lamborghini has revealed two special edition vehicles, the Invencible Coupe and Auténtica Roadster car as a farewell to Lamborghini’s naturally aspirated V12 engine and the Aventador platform. They are the final examples of a breed […]
Fashion
Don West, The Oscars and The Best in Fashion This Autumn
Don West Got Dapper If you’re wondering why Australian singer Don West and his band are looking even more dapper than usual it’s because of a light kiwi touch of style. Karen Walker and her […]
The Italian Connection
In the fashion world, there’s a particular kind of confidence which puts more focus on the details of something as opposed to the loud, logo-first stuff that tries to shout its net worth at strangers. […]
Diesel Disruption
Glenn Martens has never been one for subtle entrances. For Diesel’s latest campaign, titled “The Houseguests,” the Belgian creative director has effectively hijacked the high-fashion narrative, replacing the sterile aesthetic of modern luxury with a […]
VIP
Exclusive, Luxurious, and Just For You. Sponsored by Champagne Bollinger.
The Search for the Perfect Partner
2014 was a mixed year weather-wise in Champagne. A rainy autumn and winter gave way to two parched, sunny months, of which June was the sunniest in 50 years. But the summer was also unseasonably […]
It’s Not a Suit, It’s Zegna
If you need someone to be the embodiment of style and class you can’t do much better than Mads Mikkelsen who’s starring in Zegna’s FW25 Campaign. The shoot took place inside the Teatro Regio di […]
Watches & Wonders 2024: Rolex
Rolex Perpetual 1908 Rolex are whisking us back to a simpler time with their Perpetual 1908. Encased in gleaming 950 platinum it features an ice-blue dial that intricately weaves a guilloché rice-grain motif. Underneath this […]
Drink
Best Cocktail Bar In The World’s Most Iconic Gin Cocktail & How to Make It
Mayfair isn’t just the most desirable plot of land on the Monopoly board, it’s also the go-to place for the ritziest cocktail bar on the planet. We’ve mentioned it in passing before, but we really […]
This New Kiwi Drink Is Set to Go Global
It doesn’t matter how smart we think we are as humans – Nature always turns out smarter, stronger and just plain better than us every time. That’s what Wai Manuka Sparkling Water Taught us. Being […]
Fine Whisky To Experience In Every Sense
As a kid; whenever I heard the word ‘scenario’ I could taste baked beans like I’d just put a forkful in my mouth. Plus, whenever I saw a car painted in any shiny metallic colour […]
Success
Crushing the SailGP
Tom Slingsby Is a hard man to get hold of. But we managed! Captain of the Australian SailGP Catamaran, competitor in America’s Cup, International man of mystery, all round bloody nice guy. We asked him […]
The Five Lessons That Grew Pure SEO Into New Zealand’s Most Successful Digital Marketing Agency
My British wife and I had no friends or family to support us when we first landed on New Zealand shores in 2009. Those first months were full of challenges. I had taken a punt […]
Balance is Dynamic: Rethinking the Pursuit of Success
We’re often told to “find balance,” as if it’s a single moment of alignment we can reach and hold forever. But balance is far less about perfection and far more about adaptability. True balance isn’t […]
Man Made
The BMW R18 is a Road Titan
As you approach the BMW R18 it’s virtually unlike any other bike. For a start, its monumental size means that there are few other man made pieces of machinery that rival its sheer presence. Photos […]
The TE-1 – An Electric Triumph?
In the transportation transition to electrical, you really have to feel the sorriest for motorbike designers. Unlike other vehicles who can hide their propulsion away under some fancy industrial design, motorbikes (as their name would […]
Stay In One Of Giorgio Armani’s Rooms
Over the years, Giorgio Armani has cemented himself at a kind of god-tier level within the fashion world. The Italian fashion designer, who is best known for his eponymous brand and its signature sleek, understated […]
Innovation
Elephant Hill Winery Is Doing Free Shipping And A Special Code For All M2 Readers
We here at M2 (‘here’ being a large radius of individuals in our respective homes) trust you are all doing the socially responsible thing and staying within your bubbles and going out as little as […]
The Ghost Series II is Our V12 of Choice
The Rolls-Royce Ghost has continued to evolve since 2009 marking a major shift in 2020, now the latest version of the Ghost Series II has taken everyone’s feedback onboard to create the most uncompromising vehicle […]
The Robot Museum Of the Future
The world is going to the bots – quite literally. Cogs are turning to create Seoul’s first robot museum and the designs for it are as cool as it sounds. The museum is to be […]
M2 magazine presents
HOW THE BEST ARE USING AI TO SUCCEED