M2 magazine presents
HOW THE BEST ARE SUCCEEDING
Predator Fans Should Watch War Machine
The weather’s crap, you’ve just lit a fire and you’re looking for some dumbish yet action-filled entertainment to while away the evening on Netflix? Boy, have I got a recommendation for you! Especially if you […]
How Virtual Blue Is Turning AI Hype Into Hard Business Results
For all the noise around AI, a lot of businesses still operate with the same old friction. Invoices arrive in different formats. Referral forms turn up incomplete. Orders sit in inboxes. Staff spend hours moving […]
Building For The Other Side Of The Chasm
Matt Bishop is not especially interested in preserving the old shape of his industry. Brevity, Bishop’s Auckland-based business still does the practical work of construction engineering, particularly across interiors, racking, events and compliance, but it […]
Time Pieces
Watches and Wonders 2024: Baume & Mercier
Riviera 10786 Baume & Mercier have boldly stepped into their own aesthetic with the Riviera. Having four screws on the front of the 40mm Dodecagonal case with it’s architectural lines and profile makes it feel […]
M2 Luxury Watch Collection 2023
Oscar Wilde once mused, ‘I have the simplest tastes. I am always satisfied with the best.’ With this sentiment echoing through the halls of horology, we again bring to you some of the finest creations […]
Simone Ashley Spotted at Watches & Wonder
Watches & Wonders is an event dedicated to the fine art of horology, at it’s core it’s downright scientific and nerdy, but it’s also an artform that draws people at the top of their fields. […]
M2 AI Summit
Innovation, Regulation and the Exponential Rise of Gen AI
Cowan Henderson, Founder, Avocado AI Cowan focuses on bridging the gap between cutting-edge AI technology and the people who use it. His approach is highly practical and people-centric, rather than overwhelming teams with tools, he […]
10 Things You Need to Know about the Future of Finance
Ryan Johnson-Hunt explored how finance is undergoing a structural transformation driven by technologies like blockchain, tokenisation, and artificial intelligence. Rather than focusing on digital currencies or retail speculation, his session focused on how programmable infrastructure […]
The Future of Work
AI expert, Tim Warren, focused his keynote on the transformative power of artificial intelligence (AI) and its impact on the future of work. With over 25 years of experience in strategy, executive management, and technology, […]
Sheer Driving Pleasure
The Electric Revolution BMW Style
BMW has just thrown down the gauntlet in high-end, high tech luxury automotive design with the new fully electric i7 xDrive60, and it’s as subtle as a sledgehammer in a library in the best way […]
The 2022 BMW iX 40 Sport: A Sleek and Sustainable SUV for the Future
The BMW iX range has taken the world by storm with its futuristic design, cutting-edge technology, and eco-friendly performance. One of the latest additions to this groundbreaking lineup is the 2022 BMW iX 40 Sport, […]
BMW i4: A New Platform for A New Future
There’s been a lot of anticipation for BMW’s new all-electric Gran Coupe, the i4, but it’s now here and available at Auckland City BMW and East Auckland BMW. This new addition to BMW’s lineup is […]
Cars
Lexus New RZ – 2025 and Beyond
There’s something fascinating about the current phase of electric vehicles. Everyone’s racing toward the future, but no one’s quite sure what it’s supposed to feel like. Some carmakers are stripping things back to monk-like minimalism. […]
2025 Lotus Emira Turbo
Well, isn’t this a little treasure? Lotus is the ultimate sports car formula: small, light, fast and fun. “Lightness” was the catch-cry of Colin Chapman, founder of Lotus; it helped him win many Formula One […]
McLaren Project Endurance: Racecar for the gentleman driver
It started with a question from Sony in 2017. They wanted a car for the new Gran Turismo. McLaren answered with the Vision GT, a digital monster where the driver literally lay in it like […]
Fashion
It’s Not a Suit, It’s Zegna
If you need someone to be the embodiment of style and class you can’t do much better than Mads Mikkelsen who’s starring in Zegna’s FW25 Campaign. The shoot took place inside the Teatro Regio di […]
Results Over Excuses
Trent Bradley wears: Henry Navy POW Check Suit $1,299 (SDC804), Willard White Textured Essential Shirt $169 (CFNQ0021), Navy Prep Tie $189 (TIG006) From Working Style For more than two decades, Trent Bradley and his team […]
Diesel Disruption
Glenn Martens has never been one for subtle entrances. For Diesel’s latest campaign, titled “The Houseguests,” the Belgian creative director has effectively hijacked the high-fashion narrative, replacing the sterile aesthetic of modern luxury with a […]
VIP
Exclusive, Luxurious, and Just For You. Sponsored by Champagne Bollinger.
Mastering Time – Laureato’s Graduating Class
There’s a certain temporal layering at play in the world of watches. Of course, it’s all about the passage of time and the slow unwind of the future but it’s also about respect and a […]
The McLaren W1, It’s The One
The pinnacle of automotive performance is an ever moving target and with McLaren’s racing heritage, the challenge is fundamental to the brand. Following the legendary F1 and the paradigm-shifting hybrid P1, the company faced the […]
Elevate Your Cruise Game
When it comes to cruising, the word “luxury” might bring to mind plush accommodations and exotic locales, but few do it quite like Oceania Cruises, partnered seamlessly with the travel-savvy wizards at YOU Travel & […]
Drink
Why You Should Have A Wine Cellar
If you are worried that out of control global inflation might be eroding the value of cash and are looking at other investment options, now might be the time to stock up on some wine. […]
Whisky: Celebrate A New Year With an Even Better One
I’m giving away my age a little with this admission but 2008 was a pretty great year for me personally. It was a formative year of getting away from home for the first time, seeing […]
Proof That If You’re Ever In Doubt – You Must Press On
Sometimes you just know in your gut that you’re right – even when it seems like everyone around you refuses to be a believer. As William Goldman wrote for Paul Newman in Butch Cassidy and […]
Success
Empathy In A Bottle
Stepping into the tiny nook of High Street’s Unity Books Auckland in early October this year, I was greeted with one of my favourite smells in the world. Books. Stacks of them. Glorious, beautiful, stunning […]
From Grassroots to Global: The Tauranga Tech Entrepreneur Giving NZ Inc a Seat at the AI Table
Tim Boyne didn’t grow up dreaming of IPOs and founder exits. He wasn’t raised in a house where startup valuations were casual conversation. Instead, he grew up in Tauranga, raised by a solo mother who, […]
Habits of High Performers
James Laughlin has spent his career in the company of champions and not just in the pipe band world, where he’s a seven-time world champion drummer or his award-winning podcast. As a high-performance coach, he’s […]
Man Made
All Aboard the World’s Best Luxury Journey
Few inventions have shaped our settlement of the world as we know it quite like the train. And while there are other ways to get around, there is not quite anything that replaces the romance, […]
Welcome To The World’s First “Yacht Liner”
Superyachts are so 2020. What are you? Part of the 2%? If you’re part of the 1% of the 1% then you buy a yacht liner. Let me introduce you to Somnio, modestly self described […]
Level Up Your Superyacht Game
If you want your Superyacht to come packing some serious deck action, let us recommend 37.6 metre (123.3ft) The Azimut Grande 38 Trideck. Crafted by the renowned yacht designer Alberto Mancini, the yacht’s exterior design creates […]
Innovation
Metaxa Spirit Master
While the world has plenty of very fine spirits including rums, cognacs, bourbons, whiskeys and whiskies it is slowly discovering the magic of Metaxa, a unique and iconic Greek spirit created from a blend of […]
Is The Hyperloop Just A Pipe Dream?
It’s not like us to rain on the parade of someone’s futuristic vision of mass transit, but we wouldn’t suggest you hold your breath at the ticket station for the arrival of Virgin’s Hyperloop anytime […]
Innovating the future of sleep
In the oft-overlooked world of sleep innovation, BEDGEAR has arisen not just as a trailblazer but as a bona fide disruptor. Founded in 2009, this New York-based company has quickly became the enfant terrible of […]
M2 magazine presents
HOW THE BEST ARE USING AI TO SUCCEED