M2 magazine presents
HOW THE BEST ARE SUCCEEDING
Adidas x Bad Bunny Ballerina
Don’t be put off by the name. The adidas x Bad Bunny Ballerina is one hot pair of shoes. We first got hold of the Ballerina silhouette last year; now it is back in a […]
Taika Is Back: Klara And The Sun
We have followed Taika through almost his entire career. At one point, in the early 2010s, we nearly had him 3D-scanned for an iPad project. The Americans who were going to handle it — because […]
From AI Hype to Real Workflows Lessons from Deploying Voice Agents into Real Businesses
Owen Chau, hobbling on stage in a moon boot, ditched his polished deck for something more honest: what voice AI actually can’t do yet, learned the hard way from putting it into real businesses. Owen […]
Time Pieces
Watches and Wonders 2024: Baume & Mercier
Riviera 10786 Baume & Mercier have boldly stepped into their own aesthetic with the Riviera. Having four screws on the front of the 40mm Dodecagonal case with it’s architectural lines and profile makes it feel […]
The Way Of The Dragon
These days wristwatches often try to double as fitness instructors and personal assistants, BOVET has decided to take things back – way back to ancient China, with its latest horological masterpiece, the Recital 26 Chapter […]
Speed Machines
The Chopard Mille Miglia 2022 Race Edition is a limited-edition watch that pays tribute to the famous Italian road race, known as the “thousand miles.” This annual event, which was first held in 1927, is […]
M2 AI Summit
Simple and Effective AI Tools You Can Use Today
Jared Langguth followed with how he dragged his own busy, sceptical colleagues across the line, one workflow at a time. Jared Langguth skipped the usual show of hands. “Who’s actually using a large language model […]
Silky Insights Concrete Action
Chris Matthews wears: Emil Navy Long Sleeve Knitted Polo $299 (KPMI004) Dougie Chocolate Chino $199 (PCW005) From Working Style AI mania has swept its way through every sector and has quickly become one of the […]
AI Self-Defence
Closing the day, AI safety specialist Emma Humphrey settled things down after a room full of speakers had urged everyone to race ahead. She explained, with receipts, why you also need to know where the […]
Cars
The 2025 edition of the BMW M5 is fast, potent and muscular
There is absolutely no hiding that this car is enormous in just about all ways It’s long, it’s wide, it’s quite tall, it’s unbelievably powerful, and it’s heavy. The 2025 edition of the M5, often […]
If Goldfinger was Made in 2024, This Is What He’d Drive
Rolls-Royce is a common feature in Bond films, appearing 12 times across the franchise now sixty years on from the 1964 James Bond film Goldfinger we’re still thinking about the Rolls-Royce Phantom III. We appear to […]
The Rolls-Royce of Tours
Engineer Henry Royce set out to create the pinnacle of luxury car experience in 1903. His passion soon attracted the sales and marketing talent of Charles Rolls. Together, they launched the Rolls-Royce Motor Company, and […]
Fashion
A New Jewel In Sydney’s Luxury Scene
Cartier, the prestigious French luxury jeweller, has opened its latest flagship store in Sydney, Australia. Located on the corner of King and George Streets, the 749-square-metre, two-story store features an impressive level of local customisation, […]
R.M. WIlliams Wants to give you summer
R.M. Williams is bringing the summer apparel in style with a new range of warm weather footwear, lightweight apparel and adventure-ready accessories. Pick up some linen shirts in warm vintage colours perfect for lounging or […]
From Italy to LA: The Journey of Oasi Cashmere
Italian luxury menswear company, Zegna, and Los Angeles-based luxury lifestyle brand, The Elder Statesman, have recently unveiled their collaborative capsule collection on the opening day of Paris Fashion Week. The event took place at a […]
Drink
6 New Zealand Gins Tasted, Judged, Confirmed.
Each issue, Tim Warren, our untamed reviewer of all things that make life wonderful, turns his attention to the bountiful New Zealand gin scene. Awildian Manuka Coromandel based Awildian has been making waves since their […]
A Structure For Your Tasting
Whisky tasting, you’ve got a selection of bottles in front of you, a collection of mates beside you and you’re ready to go. The problem is; how are you going to do it? Sip the […]
A Masterpiece Half a Century in the Making
From the hallowed halls of New Zealand’s most discerning liquor emporium, Liquorland, comes an offering that makes even the most stoic of whisky aficionados quiver a lip in envy. Behold, the Glenfiddich 50 Year Old […]
Success
Best Things Ever Said So Far In 2025
“What attracts the best talent is obviously the solving of the world’s hardest problems.” – Liang Wenfeng, the founder of DeepSeek, “There’s always a reason to say no, but if we keep saying no, we’ll […]
The Structure of Success
Chef, restaurateur, entrepreneur, father and new Samsung ambassador, Josh Emett, has achieved a lot in his life already, but by the way that he maximises his time, we can be sure that there is more […]
Grounded in focus: Liam Lawson on Focus, Kiwi Mentality, and the Baku Challenge
Formula 1 is an octane and ego fuelled sport, so that makes New Zealand driver Liam Lawson a breath of pretence-free, humble air. In the days before the Visa Cash App RB driver prepared for […]
Man Made
Classic Style Modern Tech
Photography by Jake Hoare The R12 is the latest iteration in BMW Motorrad’s retro lineup, replacing the popular R nineT. It offers a blend of classic styling and modern technology, to satisfy both nostalgic riders […]
Bougie Living With Bentley
Bentley enthusiasts, start your bespoke engines! As well as being one of the world’s boujie-est car brands, with their latest wheels being driven by the world’s elite, they’re also joining the club of Aston Martin […]
The BMW R 1250 R is an axe in a world of knives
What is it? A naked sports bike? A street bike? A roadster? It’s all of them and none of them. The BMW R 1250 R is an axe in a world of knives. From carving […]
Innovation
Sunny Lakhiyan, Head of Enterprise Services at Umbrellar
What’s your morning routine? Coffee, podcast and breakfast with the family. What are the top three things on your bucket list? Snowboard in Verbier, Switzerland. Skydive. This should have been the easiest one – visit […]
Man On The Street: Karl Plank
Find out what makes the kiwi man tick, from bucket lists to where we find our current affairs. Karl Plank Age: 29 Occupation: Marketing Manager – KiwiPlates What’s your morning routine? My day starts at […]
Alan Ritchson: The Perfect Choice For Jack Reacher
Every now and then the stars align and TV or movie executives stop snorting coke long enough to realise what the rest of us have known for a long time; that certain actors have been […]
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M2 magazine presents
HOW THE BEST ARE USING AI TO SUCCEED